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One of IAR's First Graduates: A Success Story

It is difficult to find a more impressive audio resume than that of Mark Berry, who was part of IAR’s third graduating class in 1972. At IAR, Mark did his studio workshops at Vanguard Studios with then faculty member John Woram (who many in the industry believe wrote the best book on recording studio equipment of the era), and did his class work with school founders Irv Diehl and Al Grundy.

After graduation, Mark traveled to AIR Studios in London to work under the tutelage of Sir George Martin, legendary producer of The Beatles. After two years, Mark moved back to the United States, freelanced, and started at Vanguard Records, working his way up to Staff Producer and A&R Director. He left Vanguard when it was sold to the Welk Music Group, and successfully freelanced as a re-mixer and producer for almost a decade. In 1996, he relocated to Toronto, Cananda, where he met his wife and started Attack Records, owned by Attack Media Group.

Today, Mark is Chairman and CEO of Attack Media Group, whose mission is to target potential acquisitions in the music, film, and television industries as well as in children’s and extreme sports. Mark has the responsibility of developing and executing the company’s overall strategy and vision. This includes controlling worldwide licensing and broadcast rights to all Attack Filmworks and Overdrive X-treme visual/audio content and worldwide licensing deals in Asia, Germany, Austria, and Switzerland, Benelux Customs Union, and the United Kingdom. AMG includes Attack Records, Kidz Attack Entertainment, AttackTrax Music Supervision, Attackin’ Tunes Music Publishing, Attack Filmworks, Attack TV, Graffiti TV, Overdrive Xtreme Sports, Totally Useless T-Shirts, and Deevel Promotion & Marketing. He still finds time and enjoys producing three to four CDs a year.

Mark’s growth and success occurred fairly quickly as the first record he received credit on was “You’re So Vain” by Carly Simon, a #1 hit on the Billboard Hot 100 for three weeks in 1973. His production, engineering, and mixing credits also include recording artists such as David Bowie, Duran Duran, Billy Idol, Burton Cummings, and Yes. To learn more about Mark Berry, visit his website at www.markberry.com

With all his great achievements, Mark still retains the perspective that “while the business has changed so much over the years, for me it’s still all about the songs, making them sound good and delivering great performances.”